{"id":4480,"date":"2022-03-09T16:43:46","date_gmt":"2022-03-09T21:43:46","guid":{"rendered":"https:\/\/willardmanrique.pe\/?p=4480"},"modified":"2022-03-22T18:43:14","modified_gmt":"2022-03-22T23:43:14","slug":"nfts-una-pequena-inversion-que-hace-ganar-millones","status":"publish","type":"post","link":"https:\/\/willardmanrique.pe\/en\/2022\/03\/09\/nfts-una-pequena-inversion-que-hace-ganar-millones\/","title":{"rendered":"NFTs: Una peque\u00f1a inversi\u00f3n que hace ganar millones"},"content":{"rendered":"
<\/div><\/div>

Cada vez son m\u00e1s las personas que buscan adentrarse en el mercado naciente de los contenidos y los mundos virtuales, ya sea por inter\u00e9s en la tecnolog\u00eda o por inversi\u00f3n especulativa de alto riesgo y, es precisamente por esta \u00faltima, que los NFTs han tomado gran relevancia.<\/p>\n

Hasta hace muy poco, el arte virtual era dif\u00edcil de comercializar, pero el concepto de propiedad digital mediante los NFTs se ha vuelto atractivo como objeto de coleccionismo e inversi\u00f3n. Actualmente las obras digitales se venden a trav\u00e9s de plataformas online y se pagan con criptomonedas, atrayendo a una clientela completamente nueva.<\/p>\n

Y es que los \u201ctokens no fungible\u201d (NFT) son activos digitales, una especie de certificado digital \u00fanico que se asocia a un archivo, convirti\u00e9ndolo en un activo coleccionable con un valor. Es decir, si antes le d\u00e1bamos valor a bienes tangibles que pod\u00edamos tocar y ver (oro, sellos, obras de arte), ahora a trav\u00e9s de los NFT, lo hacemos con bienes intangibles que se encuentran solo en el entorno digital.<\/p>\n

Solo en el 2021, los usuarios enviaron al menos 44,000 millones de d\u00f3lares en criptomonedas a los contratos asociados con los mercados y colecciones de NFT, seg\u00fan la firma Chainalysis. Aunque los NFTs est\u00e1n presentes en una amplia gama de elementos, como art\u00edculos de moda digital, tarjetas deportivas coleccionables, bienes inmobiliarios virtuales y personajes de videojuegos, es en el mundo de las obras de arte digitales donde ha tomado mayor protagonismo.<\/p>\n

Este nuevo entorno presenta desaf\u00edos para los artistas: desconfianza, reproducciones ilegales, productos falsificados o pirateados, especulaci\u00f3n de precios, cadenas de distribuci\u00f3n saturadas, obligatoriedad de interacci\u00f3n f\u00edsica, etc. Por otro lado, si bien los NFT no eliminan el riesgo de que las obras digitales puedan ser copiadas o replicadas, s\u00ed generan un registro digital \u00fanico que autentifica la propiedad de una versi\u00f3n concreta de una obra digital.<\/p>\n

El a\u00f1o pasado, La casa de subastas Christie\u2019s vendi\u00f3 como NFT por m\u00e1s de 69 millones de d\u00f3lares la obra de arte digital, Everydays: The First 5,000 Days, de Beeple, situ\u00e1ndose junto a pinturas hechas por Picasso, Rothko, Van Gogh y Monet como una de las piezas de arte m\u00e1s caras vendidas mediante subasta.<\/p>\n

Cabe destacar tambi\u00e9n que muchos expertos se\u00f1alan que lo que se esconde detr\u00e1s del boom de los NFT no es m\u00e1s que una burbuja especulativa. Al tratarse de activos \u00fanicos adquieren un valor muy superior al no haber otro igual, por lo que la gente los compra con la esperanza de ver crecer ese valor y revenderlo en un futuro. Por ello, el 78% de las ventas realizadas por compradores tendr\u00edan como resultado una p\u00e9rdida en la reventa, es decir, vender\u00edan a un precio menor que el precio que pagaron como inversi\u00f3n inicial, de acuerdo con la investigaci\u00f3n \u201cThe Chainalysis 2021 NFT Market Report\u201d.<\/p>\n

Los mundos virtuales y reales se unen por medio de estas experiencias. Los NFTs representan a un mercado que tiene a\u00fan mucho desarrollo por delante. Actualmente existe un vac\u00edo en su protecci\u00f3n, junto con el poco conocimiento de la sociedad sobre \u00e9l, hacen que se convierta en un negocio muy atractivo al igual que peligroso. Yuval Noah Harari en su bestseller \u2018Sapiens: de animales a dioses\u2019 explicaba c\u00f3mo el valor del oro y la plata \u00abes puramente cultural\u00bb, entonces ahora los NFTs son b\u00e1sicamente una extensi\u00f3n de esa misma idea.<\/p>\n<\/div>

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